What is a Marketing Manager?
... and what does a marketing manager do ? Marketing Managers often work in comfortable office settings, unlike many of their coworkers in the marketing department. They often have internet access, printers and copiers, fax machines, and telephones. They prepare reports, maintain records and set schedules, and negotiate contracts and get products into stores. Marketing Managers must have strong communication skills, creativity, and persistence. They should be able to talk to people from all walks of life and diverse backgrounds. They should have knowledge of how various forms of media works, and be able to articulate the needs and desires of target consumer groups. The duties of a Marketing Manager are as varied as they are challenging. They may be responsible for all of the marketing programs and services your…